Our Bachelor of Business Administration (BBA) program aims to provide students with the academic knowledge and practical experience that will provide them with transferable skills for employment in their chosen specialized field.

Through the BBA program, our students experience an industry-focused curriculum taught by esteemed faculty. Experiential learning also plays a major role of the BBA program in Dubai with the utilization of internships, company projects and a large concentration on core business subjects aligned with specializations.

The program course structure:

Area Credits
General Education 12
Core Courses 36
Concentrations 20
Free Electives 8
Corporate Engagement 17
Industry Readiness Program 12
Global Immersion Program 15
Total 120

BBA Program Learning Outcomes

  • Possess a solid and in-depth knowledge of management disciplines.
  • Demonstrate the ability to apply the tools, techniques, and concepts acquired in the classroom to the workplace.
  • Communicate and interact with diverse and heterogeneous groups.
  • Demonstrate awareness of global business and societal issues.
  • Identify changes in the business environment, take measures for professional development.

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